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31 May 2006

Cradle to Cradle. Who thought this guy would be working for Ford?

This book has rocked the "green" world and now McDonough is hot in the corporate world of architecture. Unfortunately it seems McDonough hasn't read Tom Greco (see our posting of June 20) or he might think twice about working for Ford Motors.

But McDonough's idea, that is, that everything transforms or should, transform to become food for our next product is lovley.

Cradle to Cradle
William McDonough
The seminal treatise on where the rubber meets the road. Eat this book.

31 May 2006 in Books, Sustainable Building |

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